KraftyKrafty OS
Marketing operatorAbout 8 min

Get more sales.

Let's pick a product before planning marketing.

Krafty will build a deterministic campaign plan from your product, goal, and channel.

Marketing works better when it supports a real business outcome, not when it becomes a pile of random posts.

Here's what I already know

  • Campaign: Product Launch
  • Channel: Facebook

Still learning

  • Offer clarity
  • Marketing timing
  • Campaign assets
Krafty's walkthroughAbout 8 min

What this step is

A marketing operating plan. Krafty chooses the campaign structure, requirements, timing, and next step from saved product context.

Why it matters

Promotion should reduce confusion and point buyers toward a clear offer. It should not become random content work.

Common mistakes to avoid

  • Promoting before the offer, price, visuals, or buying step is clear.
  • Using the same message for every channel.
  • Mistaking content output for a business outcome.

What happens next

Work through the highest-priority marketing requirement. Later sprints can add drafts and approvals after this foundation is solid.

Get More Sales

Plan the campaign before making content.

Choose the product, campaign goal, and promotion channel. Krafty will show what is ready, what is missing, and what to do next.

Marketing readiness

0%

Not ready

Krafty needs a product before planning marketing.

This keeps the plan honest. Add a product first so Get More Sales can use a real offer, audience, and next buying step.

Add a product

Highest-value next action

Add a product

Marketing needs one product to promote before Krafty can plan a campaign honestly.

Once a product exists, Krafty can connect the campaign to a buyer, channel, and next step.

Work on next step

Campaign objective

Introduce a product clearly and guide interested buyers to the next buying step.

Timing: Start 3 days before launch, then follow up during the first week.

Audience: No audience is available yet.

Campaign checklist

What has to be true before marketing helps.

Work on next step

Choose a product so Krafty can build the campaign checklist.

Start Product Catalog->